An agency with its own café? Yes, this is extraordinary! In the Rare Street Coffee there is not only the finest latte art coffee creations from the aromatic espresso to the artistic cappuccino. The showroom with rare exhibits from Boesch, Porsche, Ferrari and Lamborghini to Triumph and Harley visualizes the unusual and "rare" combination of the Rare Street Coffees with Racerfish. This concept is unique in the agency world.
The challenge was to develop a timeless and appropriate design. In addition, the Rare Street Coffee is anything but an impersonal and simple Me-too concept, which is why it was important to make this Rare Street Coffee Experience available in web and print.
The result is an unusual and living lifestyle brand; Honest and authentic! For the Rare Street Coffee a separate design, menu cards, the website and social media channels were designed, implemented and constantly optimized. The result are occupied chairs, sociable weekends and customers who become friends.
Responsible at RSC: Scout Dean
Responsible at Racerfish: Tom Behrens
Film & Editing
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