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For the Formula 1 team Alfa Romeo Sauber F1 Racerfish has been responsible to produce and implement the Racecar Reveal of the C37 2018.

Challenge

Tight schedules and ever-changing conditions – such as on the racetrack in a Formula One race – were the conditions for the production of the new car reveal of the C37. From the first click on recording to the finished delivery of the interviews, Car Revealers, B-Rolls and photo shootings, only 96h have passed, over 1'300km have been driven and almost 8 Terabytes of raw data have been produced.


Results

The result is a unique image film for the new Alfa Romeo Sauber F1 C37 race car, together with drivers Marcus Ericsson and Charles Leclerc, and a series of interviews for TV channels and social media channels with team principal Frédéric Vasseur.

In addition, beauty shots from the C37 Formula 1 car have been made for the press and media.


What we did

Film Production
Photography
Composing & Audio Production

Credits

Responsible at Sauber Motorsport AG: Christine Uphoff, Markus Höpperger & Michael Kaelin
Responsible at Racerfish: Markus Herzberg

Creative Direction & Photography
Marcel Renggli

Postproduction Photography
Anja Grob, Christian Frei

Film & Editing
Oreito Pfluger, Katia Kaiser, Oliver Schwendener

Composing & Audio Production
Jonas Schwendener

Boom Operator
Lixel Müller


Official Website

Hours

96

KM

1346

Data produced (in TB)

7.8

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Rütistrasse 2
8640 Rapperswil SG
info@racerfish.com
+41 43 399 88 88

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RACERFISH AG
Zollikerstrasse 153
8008 Zürich

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