Boesch Motorboot AG is assuredly one of Switzerland's most prestigious luxury brand. Since 1920, they have developed mahogany water crafts of outstanding craftsmanship, sophisticated elegance and consistent reliability. With these factors in mind, the advertising material must convey to wood boat lovers the qualities they expect of Boesch Boats, and we have endeavored to do so with our stunning boat photography combined with short, effective writing. The new photography was a particular challenge due to the sheer size of the boats, running from 6.20 m to 9.70 m in length, and the reflective nature of the varnish which cast back every light and feature of the location's interior. Further, each and every photograph required extensive shape, color and reflection retouching in post production. We are proud to announce the development of the brand new www.boesch-boats.ch web site, featuring a state-of-the-art social media integration and a sophisticated Content Management Solution based on our in house developed software RACERFISH JELLY.
- Design: RACERFISH, Georges Kaspar, AnnCee Grootes
- Photography: RACERFISH, Tom Behrens
- Film: RACERFISH, Tom Behrens, Stefan Tobler
- Making Of: RACERFISH, Stefan Tobler
- Editing: RACERFISH
- Colorediting: RACERFISH
- Web-Design and Code: RACERFISH, Diego Paladino